Copywriting and email design tips for DTC brand owners and CMOs. (no BS, only WAT Matters)
The money's in the browse
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Hey Reader, You and I both know that if a customer starts browsing, they WANT to buy. There are only 2 things things between browsing and conversion:
Keep both in mind. Because as soon as you catch them browsing, you HAVE to help them with both. And you can do that with the browse abandonment flow. The goal of this flow is to get them invested enough to add items to their cart. → which pushes them deeper into your funnel And you can do this by recommending products that they've already looked at, and giving logical reasoning as to why it's a no-brainer to add to cart. IMPORTANT: Don't try to convert the customer. Just make them add an item to their cart. Your abandoned cart & checkout flows gotta eat something as well. If you want to know the step-by-step way to creating your brand's browse abandonment flow, check out my latest gem here: Go watch it for 7 years of good luck. Talk soon, Boldi |
The WAT Matters Newsletter
Copywriting and email design tips for DTC brand owners and CMOs. (no BS, only WAT Matters)
Hey, Boldi here, Hope you had a wonderful Sunday! Wanted to quickly share the secrets 8 & 9-figure ecommerce brands use to generate MILLIONS of $$$ with ONE single email: The Welcome Email. I've analysed over 500+ ecommerce welcome emails in the past 90 days. So trust me if I say: I know exactly what makes customers buy through the first email a brand sends. And what methods the top 8 & 9-figure brands are using to convert customers on the spot. Want to know more? Lucky for you, I've uploaded...
Hey, Boldi here, There are a lot of new faces on my list, so I want to properly introduce myself first: As you saw in my X bio, I had ACL surgery in my left knee last year... And while that shit happened, I was laying in my bed unable to move, but able to do one thing: Send fancy-looking, high-converting emails that sell. Fast forward to today, we generated well over 6 figures for our clients through email & SMS, and are working towards helping even more brand owners who want to focus on the...